Manzl Hostels
ILLUSTRATIONManzl is a brand that aspires to transform the way blue collar workers of India live. They aim to use their real estate and investment expertise to design and operate modular worker housing solutions that offer comfort, dignity and a sense of community to the country's massive worker population.
This mural, developed in collaboration with Walter and the Studio, was designed to capture aspects of their offering that built 'Life at Manzl.' The illustration needed to highlight both the versatility of their projects as well as the vibrant community they dream to foster.
The brief
To create an illustration that captures Life at Manzl Hostels. It needed to inspire the idea of community and the vibrant dignified life that a resident would find at their properties.
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The illustration needed to speak to a community that was used to unorganised housing with poor lifestyle standards. This illustration needed to be able to translate not just trust and reliability but also aspiration.
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To create an illustration that could live in both a digital and physical space.
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A vibrant illustration that traces the various offerings of life at Manzl